


Over time, I’ve learned that good design is less about visual polish and more about decisions. I focus on understanding the problem space, questioning assumptions, and translating user needs, business requirements, and technical constraints into clear and usable UX and UI solutions.
I’ve applied this approach across B2B and B2C digital products in domains including travel, e-learning, healthcare, mobility and fitness, working on interaction design, complex user flows, and design systems that support consistency as products grow.
Over time, I’ve learned that good design is less about visual polish and more about decisions. I focus on understanding the problem space, questioning assumptions, and translating user needs, business requirements, and technical constraints into clear and usable UX and UI solutions.
I’ve applied this approach across B2B and B2C digital products in domains including travel, e-learning, healthcare, mobility and fitness, working on interaction design, complex user flows, and design systems that support consistency as products grow.
Over time, I’ve learned that good design is less about visual polish and more about decisions. I focus on understanding the problem space, questioning assumptions, and translating user needs, business requirements, and technical constraints into clear and usable UX and UI solutions.
I’ve applied this approach across B2B and B2C digital products in domains including travel, e-learning, healthcare, mobility and fitness, working on interaction design, complex user flows, and design systems that support consistency as products grow.